Evaluation-Question 4

What have you learned from you audience feedback?

 I was not able to be at the screening of my music video in “Screen on the Green” which is the place that my college booked for this purpose so in order to get the best feedback possible I tried to reach the “Ed sheraan” fans, which is the original artist who sings the song. I posted comments on you tube on his videos “The city”, “The City with lyrics” and “Drunk”. I also posted on a Ed Sheeran’s fans forum webpage but no one answer to these posts.

In order to get the best feedback I asked Ed Sheeran's fans about my music     video and my ancillary products in college, after they watched it besides that they loved it, they make emphasis in the colour blue that is something that its noticeable  and gives a very "cool atmosphere" to the video.  The guitar was something that everyone talked about which is in the inside panels, arguing that is something that they link with the genre immediately.The pace of the video was something that they like very much because gives that sense of calm and works very well with the blue tone of the image. They said that the advert works very well to promote the artist because has a very clear font that they can read without any problem, the picture of the artist is looking at the front so they remember his face easily. They also talked about how easily they can link the products, specially for the colour blue and the type of shot that I used in the music video, digipacks and magazine advert. They also said that the products work very well together because they promote the artist very well, they link the music video trough the shots and the colour blue so they remember who is the artist and link the colour blue with him. When I asked what would you change about my 

In order to get the best feedback possible I try to do a sample of my target audience asking to specific members of my college that fill the criteria of my  perfect target audience, one is a technician , the other is a teacher and the other is an student. This is the most accurate feedback that I could get because they are in the range of target audience from 20s to 30s and like Ed Sheeran which is the artist to compare.

What I have learned

In conclusion I have learn that is pivotal to know what genre you are working with and his conventions because this tells you the pace of the video the visual effects and the video transitions that the audience expect to see or would find good. I have learned that to know your target audience is very very important to create a good product because as you can see in the videos people react very well to it and this is because I was aware of my target audience so it is important.